Confused By Email Marketing? Help Is Here! Many have turned to email marketing as part of their online business-building, but do not have the knowledge to do it. There are many effective ways to use email marketing can build a business. The following information can help you achieve success through the effective use of email marketing. Make emails as personal as you possible. As with many other types of marketing, a customer is more likely to engage in a business transaction with you once you establish a personal relationship. For instance, if you are aware of the reason a customer signed up to receive your emails in the first place, include that information in the message. You should avoid boring or overwhelming customers with too much content in the emails which contain excessive content. Focus on one topic per email and write a short copy which entices your customer to click through to read more.Your customers will like it when they are not being weighed down with extra...